44-45 Retail Trade
The Sector as a Whole The Retail Trade sector comprises establishments primarily engaged in retailing merchandise, generally without transformation, and rendering services incidental to the sale of merchandise. The retailing process is the final step in the distribution of merchandise; retailers are, therefore, organized to sell merchandise in small quantities to the general public. Retail stores are fixed point-of-sale locations, located and designed to attract a high volume of walk-in customers. In general, retail stores have extensive displays of merchandise and use mass-media advertising to attract customers. Retailers often reach customers and market merchandise with methods other than, or in addition to, physical stores, such as Internet websites, the broadcasting of "infomercials," the broadcasting and publishing of direct-response advertising, the publishing of paper and electronic catalogs, door-to-door solicitation, in-home demonstration, selling from portable stalls (street vendors, except food), and distribution through vending machines. Establishments engaged in the direct sale and home delivery of products, such as home heating oil dealers and home delivery newspaper routes, are included here. Retail establishments typically sell merchandise to the general public for personal or household consumption, but some also serve business and institutional clients. These include office supply retailers, computer and software retailers, building materials dealers, plumbing supply retailers, and electrical supply retailers. In addition to retailing merchandise, some retailers are also engaged in the provision of after-sales services, such as repair and installation. For example, new automobile dealers, electronics and appliance retailers, and musical instrument and supplies retailers often provide repair services. As a general rule, establishments engaged in retailing merchandise and providing after-sales services are classified in this sector. Retail trade establishments are grouped into industries and industry groups typically based on one or more of the following criteria: (a) The merchandise line or lines carried; for example, specialty retailers are distinguished from general-line retailers. (b) The usual trade designation of the establishments. This criterion applies in cases where a retailer is well recognized by the industry and the public, but difficult to define strictly in terms of merchandise lines carried; for example, pharmacies and department stores. (c) Human resource requirements in terms of expertise; for example, the staff of an automobile dealer requires knowledge in financing, registering, and licensing issues that are not necessary in other retail industries. The buying of goods for resale is a characteristic of retail trade establishments that particularly distinguishes them from establishments in the agriculture, manufacturing, and construction industries. For example, farms that sell their products at or from the point of production are not classified in retail, but rather in agriculture. Similarly, establishments that both manufacture and sell their products to the general public are not classified in retail, but rather in manufacturing. However, establishments that engage in processing activities incidental to retailing are classified in retail. This includes optical goods retailers that grind lenses, and meat and seafood retailers that process carcasses into cuts. Wholesalers also engage in the buying of goods for resale, but they are not usually organized to serve the general public. They typically operate from a warehouse or office, and neither the design nor the location of these premises is intended to solicit a high volume of walk-in traffic. Wholesalers supply institutional, industrial, wholesale, and retail clients; their operations are, therefore, generally organized to purchase, sell, and deliver merchandise in larger quantities. However, dealers of durable nonconsumer goods, such as farm machinery and heavy-duty trucks, are included in wholesale trade even if they often sell these products in single units.
Where 44-45 sits in the NAICS 2022 hierarchy
- >44-45 Retail Trade
- >44-45 Retail Trade
44-45 in other classification systems
Equivalent and related codes across 7 other systems. Click any code to see its full definition, hierarchy, and crosswalks.
- drtlfmt_conveniencebroadConvenience and Small-Format Stores
derived:sector_anchor:v1
- drtlfmt_deptbroadDepartment Store and Anchor Formats
derived:sector_anchor:v1
- drtlfmt_digitalbroadDigital-First and Hybrid Retail Formats
derived:sector_anchor:v1
- drtlfmt_grocerybroadGrocery and Supermarket Formats
derived:sector_anchor:v1
- drtlfmt_massbroadMass Market and Supercenter Formats
derived:sector_anchor:v1
- drtlfmt_specialtybroadSpecialty and Category-Killer Formats
derived:sector_anchor:v1
- drcmerch_apparelbroadApparel, Footwear, and Accessories
derived:sector_anchor:v1
- drcmerch_autobroadAutomotive Parts and Accessories
derived:sector_anchor:v1
- drcmerch_electronicsbroadConsumer Electronics and Technology
derived:sector_anchor:v1
- drcmerch_grocerybroadGrocery and Food Retail
derived:sector_anchor:v1
- drcmerch_healthbroadHealth, Beauty, and Personal Care
derived:sector_anchor:v1
- drcmerch_homebroadHome Goods, Furniture, and Improvement
derived:sector_anchor:v1
- drtlprc_dynamicbroadDynamic and Algorithmic Pricing Strategy
derived:sector_anchor:v1
- drtlprc_edlpbroadEveryday Low Price (EDLP) Strategy
derived:sector_anchor:v1
- drtlprc_hilobroadHigh-Low Promotional Pricing Strategy
derived:sector_anchor:v1
- drtlprc_premiumbroadPremium and Luxury Pricing Strategy
derived:sector_anchor:v1
- drtlprc_subscriptionbroadSubscription and Membership Pricing Models
derived:sector_anchor:v1
- drtlprc_valueaddbroadValue-Add and Bundle Pricing
derived:sector_anchor:v1
- drcfulfl_bopisbroadBuy Online, Pick Up In Store (BOPIS) and Click-and-Collect
derived:sector_anchor:v1
- drcfulfl_directbroadDirect Ship and Warehouse Fulfillment
derived:sector_anchor:v1
- drcfulfl_returnsbroadReturns Management and Reverse Logistics
derived:sector_anchor:v1
- drcfulfl_samedaybroadSame-Day and Rapid Delivery
derived:sector_anchor:v1
- drcfulfl_storebroadStore-Based Fulfillment Models
derived:sector_anchor:v1
Subcategories of 44-45 Retail Trade
- 441Motor Vehicle and Parts Dealers
Industries in the Motor Vehicle and Parts Dealers subsector retail motor vehicles and parts. Establishments in this subsector often operate from a showroom and/or an open lot where the vehicles are on display. The display of vehicles and the related parts require little by way of display equipment. The personnel generally include both the sales and sales support staff familiar with the requirements for registering and financing a vehicle as well as a staff of parts experts and mechanics trained to provide repair and maintenance services for the vehicles. Specific industries included in this subsector identify the type of vehicle being retailed. Sales of capital or durable nonconsumer goods, such as medium- and heavy-duty trucks, are always included in wholesale trade.
- 444Building Material and Garden Equipment and Supplies Dealers
Industries in the Building Material and Garden Equipment and Supplies Dealers subsector retail new building materials, hardware, paint, and garden and outdoor power equipment and supplies. Establishments in this subsector with fixed point-of-sale locations, including home centers and retail lumber yards, may display merchandise either indoors or outdoors under covered areas. The staff is usually knowledgeable in the use of the specific products being retailed in the construction, repair, and maintenance of the home and associated grounds.
- 445Food and Beverage Retailers
Industries in the Food and Beverage Retailers subsector primarily retail general or specialized lines of food and beverage products. Establishments in this subsector with fixed point-of-sale locations have special equipment (e.g., freezers, refrigerated display cases, refrigerators) for displaying food and beverage products and have staff trained in the processing of food products to guarantee the proper storage and sanitary conditions required by regulatory authority. Vending machine operators are also included in this subsector.
- 449Furniture, Home Furnishings, Electronics, and Appliance Retailers
Industries in the Furniture, Home Furnishings, Electronics, and Appliance Retailers subsector retail new furniture, home furnishings, electronics, and appliances. Establishments in this subsector with fixed point-of-sale locations may operate from showrooms or other locations that have substantial areas for the presentation or demonstration of their products. Establishments in this subsector may provide incidental services, including interior decorating, product assembly, installation, or repair services.
- 455General Merchandise Retailers
Industries in the General Merchandise Retailers subsector retail new general merchandise. This subsector includes new and used general merchandise auction retailers and establishments generally known as department stores, warehouse clubs, superstores, or supercenters.
- 456Health and Personal Care Retailers
Industries in the Health and Personal Care Retailers subsector retail health and personal care merchandise. Establishments in this subsector are characterized principally by the products they retail, and some health and personal care retailers have specialized staff including pharmacists, opticians, and other professionals engaged in retailing, advising customers, and/or fitting the product sold to the customer's needs.
- 457Gasoline Stations and Fuel Dealers
Industries in the Gasoline Stations and Fuel Dealers subsector retail automotive fuels (e.g., gasoline, diesel fuel, gasohol, alternative fuels) and automotive oils, without or in combination with convenience store items; or retail heating oil, liquefied petroleum (LP) gas, and other fuels via direct selling (i.e., home delivery). Gasoline stations have specialized equipment for storing and dispensing automotive fuels.
- 458Clothing, Clothing Accessories, Shoe, and Jewelry Retailers
Industries in the Clothing, Clothing Accessories, Shoe, and Jewelry Retailers subsector retail new clothing, clothing accessories, shoes, jewelry, luggage, and leather goods.
- 459Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers
Industries in the Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers subsector retail new sporting goods; new toys, games, and hobby supplies; new sewing supplies and needlework accessories; new musical instruments; new books, newspapers, magazines, and other periodicals; and other specialized lines of merchandise, such as cut flowers and floral arrangements, new office supplies and stationery, new gifts, novelty merchandise, and souvenirs, used merchandise, pets and pet supplies, art, new or used manufactured (mobile) homes, and tobacco, electronic cigarettes, and other smoking supplies.
Frequently asked questions
- What is NAICS 2022 44-45?
- NAICS 2022 44-45 is "Retail Trade". The Sector as a Whole The Retail Trade sector comprises establishments primarily engaged in retailing merchandise, generally without transformation, and rendering services incidental to the sale of merchandise. The retailing process is the final step in the distribution of merchandise; retailers are, therefore, organized to sell merchandise in small quantities to the general public. Retail stores are fixed point-of-sale locations, located and designed to attract a high volume of walk-in customers. In general, retail stores have extensive displays of merchandise and use mass-media advertising to attract customers. Retailers often reach customers and market merchandise with methods other than, or in addition to, physical stores, such as Internet websites, the broadcasting of "infomercials," the broadcasting and publishing of direct-response advertising, the publishing of paper and electronic catalogs, door-to-door solicitation, in-home demonstration, selling from portable stalls (street vendors, except food), and distribution through vending machines. Establishments engaged in the direct sale and home delivery of products, such as home heating oil dealers and home delivery newspaper routes, are included here. Retail establishments typically sell merchandise to the general public for personal or household consumption, but some also serve business and institutional clients. These include office supply retailers, computer and software retailers, building materials dealers, plumbing supply retailers, and electrical supply retailers. In addition to retailing merchandise, some retailers are also engaged in the provision of after-sales services, such as repair and installation. For example, new automobile dealers, electronics and appliance retailers, and musical instrument and supplies retailers often provide repair services. As a general rule, establishments engaged in retailing merchandise and providing after-sales services are classified in this sector. Retail trade establishments are grouped into industries and industry groups typically based on one or more of the following criteria: (a) The merchandise line or lines carried; for example, specialty retailers are distinguished from general-line retailers. (b) The usual trade designation of the establishments. This criterion applies in cases where a retailer is well recognized by the industry and the public, but difficult to define strictly in terms of merchandise lines carried; for example, pharmacies and department stores. (c) Human resource requirements in terms of expertise; for example, the staff of an automobile dealer requires knowledge in financing, registering, and licensing issues that are not necessary in other retail industries. The buying of goods for resale is a characteristic of retail trade establishments that particularly distinguishes them from establishments in the agriculture, manufacturing, and construction industries. For example, farms that sell their products at or from the point of production are not classified in retail, but rather in agriculture. Similarly, establishments that both manufacture and sell their products to the general public are not classified in retail, but rather in manufacturing. However, establishments that engage in processing activities incidental to retailing are classified in retail. This includes optical goods retailers that grind lenses, and meat and seafood retailers that process carcasses into cuts. Wholesalers also engage in the buying of goods for resale, but they are not usually organized to serve the general public. They typically operate from a warehouse or office, and neither the design nor the location of these premises is intended to solicit a high volume of walk-in traffic. Wholesalers supply institutional, industrial, wholesale, and retail clients; their operations are, therefore, generally organized to purchase, sell, and deliver merchandise in larger quantities. However, dealers of durable nonconsumer goods, such as farm machinery and heavy-duty trucks, are included in wholesale trade even if they often sell these products in single units.
- What does NAICS 2022 44-45 include?
- 44-45 Retail Trade contains 9 direct subcategories: 441 Motor Vehicle and Parts Dealers; 444 Building Material and Garden Equipment and Supplies Dealers; 445 Food and Beverage Retailers; 449 Furniture, Home Furnishings, Electronics, and Appliance Retailers; 455 General Merchandise Retailers; 456 Health and Personal Care Retailers; and more.
- How does NAICS 2022 44-45 map to other classification systems?
- 44-45 Retail Trade has equivalents in Retail Store Format and Size Types (drtlfmt_convenience, drtlfmt_dept, drtlfmt_digital, +3 more); Retail Merchandise and Product Category Types (drcmerch_apparel, drcmerch_auto, drcmerch_electronics, +3 more); Retail Pricing Strategy Types (drtlprc_dynamic, drtlprc_edlp, drtlprc_hilo, +3 more); E-Commerce Platform Types (dep_b2b, dep_b2c, dep_cross, +2 more). These crosswalks let you translate this code between NAICS 2022 and 7 other classification systems.
- What is the parent category of 44-45?
- 44-45 Retail Trade sits under 44-45 Retail Trade in the NAICS 2022 hierarchy.
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