541 Newspaper, Periodical, Book and Directory Publishing

**Exclusions/References:** - Units mainly engaged in - (a) printing newspapers without publishing are included in Class 1611 Printing; - (b) publishing newspapers exclusively on the internet are included in Class 5700 Internet Publishing and Broadcasting; - (c) selling advertising space other than in their own newspapers are included in Class 6940 Advertising Services; - (d) supplying the news media with information such as news, reports and pictures are included in Class 6020 Other Information Services; - (e) writing articles without publishing are included in Class 9002 Creative Artists, Musicians, Writers and Performers; and - (f) selling and preparing advertisements without publishing are included in Class 6940 Advertising Services. **Primary Activities:** - Newspaper publishing (except internet)

**Exclusions/References:** - Units mainly engaged in - (a) publishing magazines and other periodicals exclusively on the internet are included in Class 5700 Internet Publishing and Broadcasting; - (b) selling advertising space other than in their own periodicals are included in Class 6940 Advertising Services; and - (c) printing magazines and other periodicals without publishing are included in Class 1611 Printing. **Primary Activities:** - Comic book publishing (except internet) - Journal (including trade journal) publishing (except internet) - Magazine publishing (except internet) - Newsletter publishing (except internet) - Periodical publishing (except internet) - Racing form publishing (except internet) - Radio and television guide publishing (except internet)

**Exclusions/References:** - Units mainly engaged in - (a) publishing books exclusively on the internet are included in Class 5700 Internet Publishing and Broadcasting; - (b) publishing music books and sheet music are included in Class 5521 Music Publishing; - (c) printing books without publishing are included in Class 1611 Printing; and - (d) writing books without publishing are included in Class 9002 Creative Artists, Musicians, Writers and Performers. **Primary Activities:** - Atlas publishing (except internet) - Book publishing (except internet) - Encyclopaedia publishing (except internet) - Technical manual publishing (except internet) - Textbook publishing (except internet) - Travel guide book publishing (except internet)

**Exclusions/References:** - Units mainly engaged in - (a) publishing directories and mailing lists exclusively on the internet are included in Class 5700 Internet Publishing and Broadcasting; - (b) printing directories and mailing lists without publishing are included in Class 1611 Printing; - (c) operating web search portals (search engines) are included in Class 5910 Internet Service Providers and Web Search Portals; and - (d) publishing computer software are included in Class 5420 Software Publishing. **Primary Activities:** - Address list publishing (except internet) - Business directory publishing (except internet) - Directory publishing (except internet) - Mailing list publishing (except internet) - Telephone directory publishing (except internet)

**Exclusions/References:** - Units mainly engaged in - (a) publishing greeting cards, postcards and art print, etc. exclusively on the internet are included in Class 5700 Internet Publishing and Broadcasting; - (b) publishing sheet music are included in Class 5521 Music Publishing; - (c) printing greeting cards, postcards and art prints e.t.c. without publishing are included in Class 1611 Printing; and - (d) publishing computer software are included in Class 5420 Software Publishing. **Primary Activities:** - Art print publishing (except internet) - Calendar publishing (except internet) - Diary publishing (except internet) - Greeting card publishing (except internet) - Postcard publishing (except internet)