11-2020 Marketing and Sales Managers
Broad occupation category (Marketing and Sales Managers) within the minor group 'Advertising, Marketing, Promotions, Public Relations, and Sales Managers' under the BLS SOC 2018. Aggregator of related detailed occupations.
Where 11-2020 sits in the SOC 2018 hierarchy
- >11-0000 Management Occupations
- >>11-2000 Advertising, Marketing, Promotions, Public Relations, and Sales Managers
- >>>11-2020 Marketing and Sales Managers
- >>>11-2020 Marketing and Sales Managers
Subcategories of 11-2020 Marketing and Sales Managers
- 11-2021Marketing Managers
Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.
- 11-2022Sales Managers
Plan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.
Other SOC 2018 codes under 11-2020 Marketing and Sales Managers
Frequently asked questions
- What is SOC 2018 11-2020?
- SOC 2018 11-2020 is "Marketing and Sales Managers". Broad occupation category (Marketing and Sales Managers) within the minor group 'Advertising, Marketing, Promotions, Public Relations, and Sales Managers' under the BLS SOC 2018. Aggregator of related detailed occupations.
- What does SOC 2018 11-2020 include?
- 11-2020 Marketing and Sales Managers contains 2 direct subcategories: 11-2021 Marketing Managers; 11-2022 Sales Managers.
- What is the parent category of 11-2020?
- 11-2020 Marketing and Sales Managers sits under 11-2020 Marketing and Sales Managers in the SOC 2018 hierarchy.
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