1221 Sales and Marketing Managers
Sales and marketing managers plan, direct and coordinate the sales and marketing activities of an enterprise or organization, or of enterprises that provide sales and marketing services to other enterprises and organizations. Tasks include - (a) planning and organizing special sales and marketing programmes based on sales records and market assessments; (b) determining price lists, discount and delivery terms, sales promotion budgets, sales methods, special incentives and campaigns; (c) establishing and directing operational and administrative procedures related to sales and marketing activities; (d) leading and managing the activities of sales and marketing staff; (e) planning and directing daily operations; (f) establishing and managing budgets and controlling expenditure to ensure the efficient use of resources; (g) overseeing the selection, training and performance of staff; (h) representing the enterprise or organization at sales and marketing conventions, trade exhibitions and other forums. Examples of the occupations classified here: - Marketing manager - Sales manager.
Where 1221 sits in the ISCO-08 hierarchy
- >1 Managers
- >>12 Administrative and Commercial Managers
- >>>122 Sales, Marketing and Development Managers
- >>>>1221 Sales and Marketing Managers
- >>>>1221 Sales and Marketing Managers
1221 in other classification systems
Equivalent and related codes across 2 other systems. Click any code to see its full definition, hierarchy, and crosswalks.
- 04b52c04-0620-4558-8f89-e252de2963ffbroadauction house manager
- 0ddbf393-38f1-4c22-b14c-fe775008f321broadchief marketing officer
- 1663e9d9-857b-4efa-9ab6-886c7fc763f6broadmotor vehicle aftersales manager
- 1dd7c3cb-2d58-4dad-ae15-c9081174ab7ebroadonline sales channel manager
- 2d3d7188-47ab-49b9-9045-e452d9db06f1broadcommercial director
- 425ed170-bf90-42c9-b5bd-148282ed96ffbroaddestination manager
- 53a362a4-4c83-4ce2-837f-d1faba4cd247broadbid manager
- 6ce3c372-408b-4c46-86d8-ad6b9255d686broadtourism product manager
- 6fcf4638-e7c7-4978-9302-9a7b63a3d57cbroadmarketing manager
- 7a031723-2b2c-4fdd-8ed5-30d67088b8b8broadlicensing manager
Other ISCO-08 codes under 1221 Sales and Marketing Managers
Frequently asked questions
- What is ISCO-08 1221?
- ISCO-08 1221 is "Sales and Marketing Managers". Sales and marketing managers plan, direct and coordinate the sales and marketing activities of an enterprise or organization, or of enterprises that provide sales and marketing services to other enterprises and organizations. Tasks include - (a) planning and organizing special sales and marketing programmes based on sales records and market assessments; (b) determining price lists, discount and delivery terms, sales promotion budgets, sales methods, special incentives and campaigns; (c) establishing and directing operational and administrative procedures related to sales and marketing activities; (d) leading and managing the activities of sales and marketing staff; (e) planning and directing daily operations; (f) establishing and managing budgets and controlling expenditure to ensure the efficient use of resources; (g) overseeing the selection, training and performance of staff; (h) representing the enterprise or organization at sales and marketing conventions, trade exhibitions and other forums. Examples of the occupations classified here: - Marketing manager - Sales manager.
- How does ISCO-08 1221 map to other classification systems?
- 1221 Sales and Marketing Managers has equivalents in ESCO Occupations (04b52c04-0620-4558-8f89-e252de2963ff, 0ddbf393-38f1-4c22-b14c-fe775008f321, 1663e9d9-857b-4efa-9ab6-886c7fc763f6, +13 more); SOC 2018 (11-2021, 11-2022). These crosswalks let you translate this code between ISCO-08 and 2 other classification systems.
- What is the parent category of 1221?
- 1221 Sales and Marketing Managers sits under 1221 Sales and Marketing Managers in the ISCO-08 hierarchy.
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